Using Augmented Reality for Wine Collections With Dr. Jeff and Josh Daiter of InVintory

Dr. Jeff and Josh Daiter, InVintory

Dr. Jeff and his son Josh Daiter are the Co-founders of InVintory. Their business uses augmented reality to create a unique platform for wine collectors. Josh comes from a background in technology, serving as the company’s Chief Product Officer.

Dr. Daiter, on the other hand, is a licensed physician who currently serves as the CEO of InVintory and was previously the Medical Director for Oak Ridges Dermatology Centre. Together, they’ve combined their love for wine and their respective expertise to start their unprecedented company for wine collectors everywhere.

Podcast highlights With Dr. Jeff and Josh Daiter of InVintory

  • How InVintory changes the way people collect wines
  • The challenges that came with InVintory’s unique platform
  • Attracting a younger demographic of wine connoisseurs 
  • Some of Dr. Jeff and Josh Daiter’s favorite moments of their business
  • What the future holds for InVintory 
  • The advice that Dr. Daiter and Josh would give to new entrepreneurs

In this episode…

Wine collectors are very, very passionate about their collections. From the organizational system they choose to the wines they select to the display of their collection, people take the process seriously. But the detailed cataloging can be a complex task to undertake, and may even reduce the actual enjoyment of your vino. When it comes to your wine, the process should be effortless and simple. 

That’s why Dr. Jeff and Josh Daiter started InVintory. The two created a platform that keeps up with the organization and information of your wine collection, revolutionizing your relationship with your wine cellar. Solving a problem that they faced, they used budding technology to create a practical solution for an unexplored issue. It’s a unique offering, and now, the two are here to explain how it works.

Darren Fox hosts Dr. Jeff and Josh Daiter, the Co-founders of InVintory, to hear about their wine collecting platform and what it looks like in action. They talk through the software, the user experience, and the response they’ve had from real wine collectors. They then dive into the details of InVintory’s future and how they’ve been so successful so far. They also give advice for new entrepreneurs and the principles they can apply. Hear all this and more on this episode of Pitcher This!

Sponsor for this episode…

Since 2009, Idea Marketing Group has helped manufacturers who are invested in digital. We build custom websites paired with digital marketing strategies to grow your customer base and improve inbound lead generation. We are highly rated on Google and as a top web design agency for manufacturers. We eat, sleep, and breathe websites!

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About the Pitcher This! Podcast

On the Pitcher This! Podcast, we talk to founders and brand managers about how they got into CPG and the brand origin stories. We cover everything from product development to success in retail and leveraging marketing for growth. We’re excited to discuss the inspirations, challenges, and memorable moments along the way.

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